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Video: Boosting Apartment Performance
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Published March 8, 2010
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Is it possible to boost bottom line apartment revenue by 20% or more this year? Even though we expect this to be another tough year, it just might be possible. This special report discusses how. Log in to your account to read the complete article.

First, an admission. Patty and I like movies. Looking at this year's list of Academy Award nominees for Best Picture, we realized the nominated movies told us a lot about apartment market performance.

Here's why. Let's call this article An Education of sorts. It’s a discussion of operating expenses based our annual review of line-item revenue and expenses in The Apartment Expense Report. We’ll call the line-item costs our Inglourious Basterds and the revenue items, well we’ll simply call them Precious. Expenses were Up last year, in fact they were way Up in the Air. You know they were. I’m not joking. After all, I’m A Serious Man.

Anyway, we don’t have to explain to you what’s going on. We know you already feel like you’ve pulled a full tour of duty in the Hurt Locker. And we know you were ready for a rough year. Nobody was going to hit you on The Blindside in 2009. Nobody. You were ready.

But that was yesterday. It’s still a tough market. So now we’re all just hoping we’re not reduced to eating cat food instead of prawns. And we are at least a little worried that if we decide to pull a "James Cameron" and hold our breath until the market gets better, we all might turn blue permanently.

That would be bad. Then we’ll walk down the street and people will look at us and say, "Who Dat?" (That’s our Saints thing; with a name like Dupre we can’t help it, so cut us some slack. It took the Saints 43 years after all, and we’re so happy to lose the brown bag.)

Our own awards

This got us thinking about creating our own awards for apartment expense trends. Winners will receive the coveted "Return on Investment" award, or ROI (pronounced Roy). That's our answer to the Oscar. The first ROI, for best performance in a cost savings drama, goes to... well, actually nothing made the cut. But we could award the much less awesome "bomb award" to real estate taxes. They were up 11% in 2009, which helped put investors in the hurt locker, so to speak.

Next, the ROI for best revenue enhancer of 2009. Nothing comes to mind. So we'll give a bomb to the economic vacancy rate, which almost doubled from 5.2% in 2008 to 10.1% last year.

Look on the bright side

This is a pretty negative discussion. We get worried that we're getting crankier as we get older. So let's shift gears.

Instead of focusing on how much expenses went up last year, or are likely to increase this year, this article discusses 80 ways to cut apartment expenses or boost revenue. These tips were sent to us over the past two weeks by 72 investors, managers, and others active in our area's apartment market.

We estimate that if you implemented all of these tips, you could increase your net operating income by 20% or more. Even if you've already implemented a lot of these tips, there's still an opportunity to boost bottom line performance significantly.

So, as a teaser, if you wonder how these five tips will make you money, you should read the article to learn about them and the other 74 tips investors shared with us.

You be the judge

At least some of these tips deserve our new, highly prized ROI award. When you finish reading this article we would like your feedback. Tell us what you think of the tips listed in this article and which of these tips deserves a ROI award. Or, better yet, nominate a tip of your own. Tell us what you are doing and how it impacts revenue and expenses.

Sponsors

This special report is sponsored by the Rental Housing Association of Puget Sound and the Washington Multi-Family Housing Association.

Apartment expense tips participants

The following apartment investors, professional property managers, and other real estate professionals shared their experiences cutting apartment expenses. We appreciate the time they took to share their ideas for our benefit, and encourage you to reciprocate by participating with your own strategies.

Yuko Abe Gordon Adams Camilla Barrett
Dana Behar
HAL Real Estate
Heather Blume
Behind the Leasing Desk
Alan Bonaci
Windermere Property Mgmt
Becky Brindle Rachelle Brown
Pacific Sun/SPTC Ppties
Tammy Bryar
Marcos Campos
Campos Appraisals
Dave Carlstrom Bob Carter
Dianne Cassidy Tommy Chen
RSVP Real Estate
Michael Christ
SECO Development
Eddy Chu Bill Cook
King County Housing Auth
Blake Cornell
Cornell & Associates
Laura Decker Mike Drew Anne Ducey
Mark Garrell
Trammell Crow Residential
Lori Gilbert
SHURCO
Jeremy Gustavel
Jill Haakenstad Jan Eivin Hansen
Sherron Associates
Joe Harris
CJM Inv. Property Advisors

Bart Hartzell Deborah Hawes Todd Henderson
CB Richard Ellis
Shawn Hoban
Coast Real Estate Services
Tyler Johnson
Ballinger Realty
Bob Kagan
Walter Kent
King Co. Dept Assessments
Gary Klockenteger
GVA Kidder Mathews
Sachin Kukreja
Lois Kutscha Howard Langeveld David Leff
Ezralow Company
Hans Lindstrom
Nordevin Group
Paul McTaggart
Darco
Amir Medawar
Medawar & Co.
Ken Metzger
Century 21 North Homes
Eric Moselle
Weidner Apartment Homes
Mark Mullally
MDC
Susan Neaton Tania Padron
Sheng Raamco Management
Lisa Payne
Tina Pletsch
Woodspear Properties
Joanne Quinn
Seattle Office of Housing
Nathan Rawlings
Fred Reininger
Wa. Federal/First Mutual
Floyd Rogers Allen Safer
Integra Realty Resources
Floryn Salas Brenda Scharpp Stephanie Schroeder
Tamara Simon
Koss Property Mgmt
Skip Slavin Bob Spiro
NorthMarq
Todd Steel
Norpoint
John Stoner
Pacific Crest Property Mgmt.
Al Symington
Ed Taylor Run Vzel Robert Wallstrom
Anthony Welcher West Family L. Michael Wilson
Windermere Property Mgmt
Brian Wingert Kazuo Yamada Kostya Zolotusky

 

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Comments

March 8, 2009: My vote for the ROI award goes to whom ever submitted #13. This is a great resource link! Thank you. (Tina Pletsch, Woodspear Properties)

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